Accessible design and discoverability underpins approach to engaging audiences on new National Library of Scotland website

Introduction

The National Library of Scotland (NLS) has unveiled a revamped website that emphasizes accessibility and ease of discovery, aiming to engage a wider range of visitors. This move is part of a growing trend among public institutions to improve user experience and ensure that digital resources are accessible to everyone.

Development Timeline

The journey to the new NLS website began in early 2022, sparked by feedback from users and stakeholders about the shortcomings of the previous site. To better understand how to enhance its digital offerings, the library organized a series of workshops and user testing sessions. This collaborative effort culminated in the official launch of the new website in October 2023.

Key Features of the New Website

Accessible Design

Accessibility was a top priority in the redesign of the NLS website, which complies with the Web Content Accessibility Guidelines (WCAG) 2.1. Some standout features include:
– Screen Reader Compatibility: The site is optimized for screen readers, enabling visually impaired users to navigate content with ease.
– Keyboard Navigation: Users can access all site functions through keyboard shortcuts, catering to those who prefer not to use a mouse.
– Adjustable Text Size: Visitors have the option to modify text size for improved readability.

Enhanced Discoverability

Another major focus of the new website is discoverability. The NLS has implemented various strategies to help users find resources quickly and intuitively:
– Improved Search Functionality: A powerful search engine allows users to filter results by format, date, and relevance.
– Curated Collections: The website showcases curated collections that spotlight specific themes or topics, simplifying the exploration of the library’s extensive resources.
– User-Centric Navigation: The navigation structure has been reimagined based on user behavior, ensuring that popular sections and resources are easy to find.

Implications for Audience Engagement

The emphasis on accessibility and discoverability is poised to significantly enhance audience engagement at the NLS. By making resources easier to access:
– Broader Reach: The library hopes to attract a more diverse audience, including individuals with disabilities and those who previously struggled with navigation.
– Increased Usage: With improved discoverability, users are likely to make greater use of digital resources, as they can find what they need more efficiently.
– Community Involvement: The library is inviting community feedback on the new website, fostering a sense of ownership and connection among users.

Conclusion

The launch of the National Library of Scotland’s new website marks a notable advancement in making digital resources more accessible and easier to discover. By focusing on these critical aspects, the NLS is not only enhancing the user experience but also reaffirming its dedication to serving a diverse audience. As public institutions evolve in the digital landscape, the NLS sets a strong example for others aiming to create inclusive and user-friendly online spaces.